@InProceedings{CotacallapaChoqueBeFeQuZhMaVe:2020:MeEnLe,
author = "Cotacallapa Choque, Frank Mosh{\'e} and Berton, Lilian and
Ferreira, Leonardo Nascimento and Quiles, Marcos G. and Zhao,
Liang and Macau, Elbert Einstein Nehrer and Vega-Oliveros, Didier
A.",
affiliation = "{Instituto Nacional de Pesquisas Espaciais (INPE)} and
{Universidade Federal de S{\~a}o Paulo (UNIFESP)} and {Instituto
Nacional de Pesquisas Espaciais (INPE)} and {Universidade Federal
de S{\~a}o Paulo (UNIFESP)} and {Universidade de S{\~a}o Paulo
(USP)} and {Universidade Federal de S{\~a}o Paulo (UNIFESP)} and
{Universidade de S{\~a}o Paulo (USP)}",
title = "Measuring the engagement level in encrypted group conversations by
using temporal networks",
booktitle = "Proceedings...",
year = "2020",
organization = "International Joint Conference on Neural Networks",
publisher = "IEEE",
keywords = "User characterization, Network analysis, Temporal Networks,
Encrypted group messages, Engagement index.",
abstract = "Chat groups are well-known for their capacity to promote viral
political and marketing campaigns, spread fake news, and create
rallies by hundreds of thousands on the streets. Also, with the
increasing public awareness regarding privacy and surveillance,
many platforms have started to deploy end-to-end encrypted
protocols. In this context, the groups conversations are not
accessible in plain text or readable format by thirdparty
organizations or even the platform owner. Then, the main challenge
that emerges is related to getting insights from users activity of
those groups, but without accessing the messages. Previous
approaches evaluated the user engagement by assessing users
activity, however, on limited conditions where the data is
encrypted, they cannot be applied. In this work, we present a
framework for measuring the level of engagement of group
conversations and users, without reading the messages. Our
framework creates an ensemble of interaction networks that
represent the temporal evolution of the conversation, then, we
apply the proposed Engagement Index (EI) for each interval of
conversations to asses users participation. Our results in five
datasets from real-world WhatsApp Groups indicate that, based on
the EI, it is possible to identify the most engaged users within a
time interval, create rankings and group users according to their
engagement and monitor their performance over time.",
conference-location = "Glasglow, United Kingdom",
conference-year = "19-24 July",
isbn = "978-172816926-2",
language = "en",
targetfile = "cotacallapa_measuring.pdf",
volume = "2020",
urlaccessdate = "28 abr. 2024"
}